
Why “Messy” Doesn’t Mean Broken
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Why “Messy” Doesn’t Mean Broken
(And What It Actually Means to Work With Your ADHD)
Let’s get this out of the way:
Messy is not a flaw.
Messy is not lazy.
Messy is not failure.
Messy is not “you just need to try harder.”
Messy is you, building something big with a brain that doesn’t like straight lines.
The Myth of the “Productivity Machine”
Most of the advice out there for solopreneurs was built for brains that love linear steps, predictable focus, and staying on task for more than 17 minutes at a time.
You know the type.
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“Just follow the 5-step plan!”
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“Wake up at 5AM and journal before you check your phone.”
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“Plan your entire week in advance and stick to it.”
Cool. Love that for them.
But I’m not that person, and if you’re here, I’m guessing you aren’t either.
What It’s Actually Like to Be an ADHD Solopreneur
Here’s what business looks like in real life when you have ADHD:
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You have 10 browser tabs open for 4 different projects.
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You haven’t touched your Asana board in 3 weeks but hyperfocused a landing page in one sitting.
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You remember to invoice someone… while brushing your teeth.
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You can go from “I’m unstoppable” to “I can’t do this” in 45 seconds.
And through all that chaos, you’re still building something amazing.
Messy Isn’t the Opposite of Productive. It’s a Different Kind of Productive.
I created The Messy CEO because I needed a space where my brain wasn’t treated like the problem.
I was tired of burning out on rigid systems.
Tired of shaming myself for not doing things the “right” way.
Tired of thinking I needed to be fixed before I could succeed.
The truth?
There are a lot of us out here doing it differently. And when we stop fighting our brains and start working with them? That’s when things really start to click.
What You Can Expect Here
If you’re the kind of entrepreneur who…
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Needs flexibility instead of rigidity
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Values rest as much as action
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Works in bursts and needs recovery time
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Craves systems that are forgiving, human, and a little bit magical
…you’re in the right place.
The Messy CEO is where I’ll share tools, thoughts, templates, meltdowns, wins, and the occasional chaotic ramble, all made for ADHD solopreneurs like us.
Your First Tool (Free, of Course)
If you haven’t grabbed it yet, the Done List is the best place to start.
It helps you track what you actually did , not what you “should’ve” done.
Let’s Keep This Messy, Together
There’s no perfect way to run a business. But there is your way.
And I’m here to help you build it.
So welcome. You belong here, Post-its, meltdowns, executive dysfunction and all.
— The Messy CEO